Drayden Insurance protect a substantial portion of northern Alberta with it’s insurance plans. Alongside their new creative platform we agreed their website needed a major overhaul. With a large amount of content, it’s important to make the site accessible and easy to navigate for the user, and this was achieved with the use of plenty of images and visual keys. The architecture was completely reworked to include new sections and clarify old. Despite the complexity, the site retains it’s ability to be easily edited by an administrator all content and features easily adjusted.
